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Plan smarter.
Spend with precision.
Set your budget, choose channels โ Google, Meta, LinkedIn, and Programmatic โ pick your markets, then adjust the live budget slider on your results page to see every metric update instantly.
4
Channel Types
43
Markets
29
Industries
Live
Budget Slider
1
Set Your Monthly BudgetMonthly Ad Spend
Select your currency, type a budget or drag the slider โ adjust live on the results page too
Currency
โน INR
$ USD
ยฃ GBP
โฌ EUR
A$ AUD
S$ SGD
AED
RM MYR
โน
per month ยท โ $10,000 USD
โน83Kโน4Lโน8Lโน21Lโน42Lโน84Lโน2.1Crโน4.2Cr
2
Industry & ChannelsYour Industry
Select the closest match for accurate industry benchmark data
Ad Channels
Mix paid search, social and programmatic channels for a full-funnel plan
Paid Search & Social
๐
Google Search
Search Ads ยท High intent
๐
Meta (Facebook / Instagram)
Social ยท Reach & awareness
๐ผ
LinkedIn Ads
B2B ยท Professional targeting
Programmatic Display & Video
๐ฅ๏ธ
Programmatic Display
DSP ยท Banner & rich media
๐ฌ
Programmatic Video / CTV
Pre-roll ยท Connected TV ยท OTT
๐ฐ
Native / Content Ads
In-feed ยท Non-disruptive
3
Campaign ObjectiveWhat is your primary campaign goal?
Your objective determines the funnel stage weighting โ we'll recommend a channel split that matches your goal.
Awareness
TOFU
Maximise reach & impressions. Budget weighted to broad-reach channels โ Display, Video, Meta.
Meta ยท Video ยท Display ยท Native
Consideration
MOFU
Drive engagement & site visits. Balanced mix across social, search and programmatic.
Meta ยท Google ยท LinkedIn ยท Native
Conversion
BOFU
Generate leads & sales. Budget concentrated on high-intent channels โ Google Search, LinkedIn.
Google ยท LinkedIn ยท Meta
Full Funnel
ALL STAGES
Cover all stages equally. Manual split โ set your own allocation across all selected channels.
All channels ยท Equal split
4
Target MarketsSelect Countries / Regions
Choose your target markets โ benchmarks are matched to the nearest available regional data. Select multiple.
Enter your details to unlock your personalised forecast